Estudar e apresentar no dia 10/10/17
De Stoa
Estudar os seguintes artigos e apresentar:
- Evelize e Sergio(International Journal of Information Management, 2016) Applying uses and gratifications theory and social influence processes to understand students’ pervasive adoption of social networking sites: Perspectives from the Americas.
- Rogerio(International Journal of Information Management, 2016) Influence of customer engagement with company social networks onstickiness: Mediating effect of customer value creation.
- Evelise(Decision Support Systems, 2016)Consumer behavior in social commerce: A literature review.
- Cláudio(International Journal of Information Management, 2016) Exploring consumers’ impulse buying behavior on social commerce platform: The role of parasocial interaction.
